Hoofcare at the Super Bowl: Have the Commercials Gone to the Dogs?

I have a feeling this will be my favorite commercial during the Super Bowl on Sunday. This is just a preview. Quigley is a French bulldog and he reminds me of an ad we ran in Hoofcare + Lameness years ago. Mustad's ad agency, Scott Inc. of Milwaukee, put red high-top Keds on a horse. It is possibly my all-time favorite hoof ad.

So far, I haven't seen any Super Bowl commercials with horses.

Hoofcare University: Biomechanics of Racehorses' Lower Limbs and Track Surface Interface Video Lectures with the University of Guelph's Dr Jeff Thomason

Dr Jeff Thomason

Go get a cup of coffee or a sandwich or start popping the corn. Hoofcare + Lameness is happy to share a new video series with you from the University of Guelph's Jeff Thomason BA, MSc, PhD, professor of biomedical sciences at Guelph's Ontario Veterinary College.

Dr Thomason is widely known for his research, which currently looks both at the biomechanics of the horse's foot

War Horse Hoofcare: Learning to Shoe with the Old Guard

Who knew that the US military had a program to educate farriers? Private Lucau is one of two such lucky soldiers; he's learning farriery at the Old Guard unit (Headquarters and Headquarters Company, 1st Battalion, 3d U.S. Infantry Regiment, is also known as "The Old Guard").

The Old Guard Headquarters is located at Arlington National Cemetery in Virginia.

The farrier candidates are

War Horse Farrier: Lights, Camera, Hoofcare! Who Shod Joey?

Enjoy this Hoof Blog audio interview with War Horse location off-screen and on-screen 

farrier Brendan Murray, thanks to Samantha Clark and War Horse News. You might want to read 
the text before you watch the "video".


Napoleon once said that an army moves on its stomach. But the cavalry moves on its hooves, and it took an army of farriers--called "shoeing smiths" by the British

Inside the Thoroughbred Racehorse: Just Watch This!

Of course you have never taken the Thoroughbred athlete for granted, but after watching this 48-minute documentary, you'll be in even more awe of the complex biomechanics and physiology of the running Thoroughbred. Anyone who's squeamish in a dissection might want to skip over this, but you'll miss a lot!

This documentary, part of the multiple award-winning Inside Nature's Giants series

Statistically Speaking: What Was the #1 Keyword on the Hoof Blog in 2011?

The most-used terms on The Hoof Blog; you should be able to double-click on the image to see a larger size  and read the small type. You might recognize a few words and names!


All the statistics in the world won't show what 2011 meant to The Hoof Blog. It was another great year, and I hope you were either along for the ride, or that you'll take the time to look back at some of the year's

AAPF: Farrier Association Launches Along with the New Year

While you were watching the Times Square ball drop on television Saturday night, you could have been experiencing the launch of a new farrier association if you'd had your iPad on.

At midnight on the last day of the old year, someone somewhere flipped a switch and a new web site went live. Professionalfarriers.com snapped onto computer screens around the world.

Professionalfarriers.com is

Happy New Year from the Hoof Blog!

Just a note, as they say, to wish everyone a happy, healthy and harmonious new year with many new adventures, accomplishments and alliances. The only way I can get my own attention is to attach sticky notes to the screens of my computers, so I'm speaking to you in official Hoofcare office language. 



Thank you all very much for all your kindness, friendship and support in what turned out to