Super Bowl in July? Watch a New Budweiser Clydesdale Commercial for FIFA World Cup Round of 16

This article has nothing to do with hooves, except for the fact that the Budweiser Clydesdales have big, heavy, famous ones.

By tonight, everyone will have seen this commercial, but here's a preview of what will surely make a delightful culture clash during ESPN's broadcast later today of the USA-Belgium match as the next level of FIFA World Cup competition begins for Team USA in Brazil.

Off Topic Video: Slo-mo beach gallop--with a twist

It's no secret that the Hoof Blog is known almost as widely for launching unusual horse-related videos and commercials as for hoof-related stories. You saw the Budweiser Clydesdale ad here first and now you're seeing the new--and slightly weird--Citroen commercial.

The what?


Citroen is a French luxury car that isn't sold in the USA anymore, but that doesn't stop the firm from making

Super Bowl Scoop: Hoof Boot Solves Budweiser Clydesdale Safety Concern

When you saw the new Budweiser Clydesdale commercial, was your first thought, "Why on earth would anyone ask a Clydesdale to canter on pavement?" Mine was. This actor was brave to stand in front of the horse as he approached. Notice the horse is barefoot. (photo courtesy of KC LaPierre)






You read it here first. But you're not going to read much. But here's something to talk about

The Budweiser Clydesdales 2013 Super Bowl Commercial: Advance Showing of the 2013 Commercial on the Hoof Blog

This year's Budweiser Clydesdale commercial is quite a story. "Brotherhood" shares the bond of a trainer and his favorite horse.


Spoiler alert!

Have you been chewing your nails (or hooves)? Are you worried you might be running to the refrigerator or bathroom on Sunday night when the annual Budweiser Clydesdale commercial comes on the Super Bowl?

Fear no more, here it is: (go ahead, watch it

Name the Budweiser Clydesdale Foal Star of 2013's Super Bowl Commercial

There is just no question that the marketing and advertising surrounding the Super Bowl is more interesting than the game itself usually turns out to be. If you needed proof of that, look no farther than into the eyes of the Clydesdale foal in this photo.



This year is the 80th Anniversary of the Budweiser Clydesdales hitch, so you know that there was something special in the pipeline. We

NTRA's New-Look Thoroughbred Horseshoes: Fantasy Footwear Video

This video makes you wonder who created that prototype for the NTRA! No additional information is available...so far although it looks sort of like a plastic-coated Easy. It looks like these commercials may be destined to air on national television. 

They come in Zenyatta's silks colors!



Call 978 281 3222 to place your order; ships immediately and you'll use it often!





© Fran Jurga and

St Patrick's Day Guinness Commercials: Celebrate, Video-Style!

Happy St. Patrick's Day! Whatever you do today, there's a chance you might run into some of the products or culture spawned by the Guinness Brewery of Dublin, Ireland.



It wasn't enough for Guinness to have a cult-like following among pub-goers around the world, they also created a media culture with 50 years of television ads that celebrate more than just their deep, dark stout. They

Hoofcare at the Super Bowl: Have the Commercials Gone to the Dogs?

I have a feeling this will be my favorite commercial during the Super Bowl on Sunday. This is just a preview. Quigley is a French bulldog and he reminds me of an ad we ran in Hoofcare + Lameness years ago. Mustad's ad agency, Scott Inc. of Milwaukee, put red high-top Keds on a horse. It is possibly my all-time favorite hoof ad.

So far, I haven't seen any Super Bowl commercials with horses.

Nothing Says "Happy Holidays" Like a Horse (Or An Anvil) in the Snow

What, you're not in the holiday spirit? The Hoof Blog has a cure for that. Just sit down and watch my collection of favorite Christmas television commercials. All but the last one have horses somewhere in them.

If you don't have the ho-ho-ho's by the time you're finished watching these, try some egg nog and watch again.

1. First, a  montage of Irish Christmas commercials, past and present,