Watch It: Ram Trucks Promotional Video Features Texas Farrier Shawn Nanny, Who Still Likes His Old Truck

If you were in the business of selling trucks, wouldn't a farrier be your ideal customer?

The answer would be an unequivocal "yes"--assuming your truck can fill the farrier's needs...and the farrier wants a new truck.
For years, I have wondered why truck companies didn't fall over themselves to sponsor farrier events and court their favor (and advertise with Hoofcare Publishing). Finally,